Concerning Zimbabwe Diamonds

Avenue Joaillerie is committed to ensuring that the highest ethical standards are observed when sourcing our diamonds and jewelry. Because of the reported human rights abuses in Zimbabwe's Marange diamond district, Avenue Joaillerie  will not purchase or offer diamonds from that area. As a responsible member of the diamond and jewelry industry, we are working with our suppliers to ensure our consumers receive only the finest goods procured from ethical sources. 

The Avenue Joaillerie Position on Responsible Mining

Across our business, Avenue Joaillerie  observes the highest ethical standards. We insist our business partners do the same. This extends to our gold sourcing. The issue of responsible mining is an important one and deserves our attention. As a signatory of The Golden Rules, and as a first step, we will:

Work to ensure that our gold and metals come from suppliers that meet the highest human rights, social, and environmental criteria.

Engage suppliers to influence the sourcing of gold products.

Research mining, refinement, and manufacturing practices of gold that moves through the supply chain.

Give preference to suppliers that source gold from mines that observe high standards of environmental stewardship.

In concert with our suppliers, commit to increased gold sourcing from recycled and secondary sources.

Measure and establish benchmarks with a goal of continuous improvement.

Avenue Joaillerie  views its policy on responsible mining as an evolving standard. It commits to continuously review our position with the goal of expanding it over time to have the broadest possible impact.